RDS Show March 28th & 29th, 2026

Best Maternity Product

Pregnancy is a time of incredible change, and the right products make it all the more comfortable. From belly-supporting essentials to skincare must-haves, which maternity product stands out for you?

View the nominees below and vote for your favourite maternity product so that new parents can benefit from it too.

Voting for the Pregnancy & Baby Fair Product Awards 2026 has now closed. Please check back for the winners soon!
Best Maternity Product

2026 Nominees

Nipple Shields, MAM

The MAM Nipple Shields offer short-term support during breastfeeding. Thanks to SkinSoft Silicone™ the shield feels just like mum and the unique surface structure allows for air circulation around baby’s cheeks. An innovative butterfly shape ensures excellent support and maximum skin contact between mother and baby. An even flow of milk and self-closing slits in the nipple shield ensure that not a single valuable drop goes to waste. Available in three sizes: Small, Medium & Large, these nipple shields come packed in a handy self-sterilising storage box. Just add water and pop in the microwave for 3 minutes to sterilise.

Sleep Cheat Night Cream, SKN TO SKN

The SKN TO SKN Multi-Tasking Face Serum redefines what pregnancy-safe skincare can achieve. While retinol is widely recognised for its powerful anti-ageing benefits, it’s not suitable during pregnancy or breastfeeding. This dermatologist-developed formula offers retinol-like results without the risk, powered by advanced peptide technology (Peptilium™ and BB-Biont™) and Icelandic algae extract (Algaktiv® Uplift). Together, these actives help smooth fine lines, firm skin, and enhance overall texture and tone.

Clinically proven to increase hydration by 29%, improve smoothness by 14%, and reduce wrinkle depth by 16% in just 28 days, the Multi-Tasking Face Serum is designed for the real demands of changing skin. It helps calm hormonal breakouts, reinforces the skin barrier, and promotes a healthy, balanced complexion - ideal for pregnancy, postpartum, and beyond.

Fragrance-free, non-comedogenic, and formulated with rigorously screened ingredients, this serum delivers visible results while maintaining the highest safety standards. The Multi-Tasking Face Serum represents a new generation of targeted skincare: high-performance, clinically backed and pregnancy-safe.

Bio-Oil Skincare Oil Natural, Bio-Oil

With growing consumer demand for products made from natural ingredients, Bio-Oil introduced another version of its iconic skincare oil - this time with a 100% natural formula.

By combining the best of science and nature, Bio-Oil Skincare Oil (Natural) delivers the same proven effectiveness as the original formulation, using only natural ingredients. It is clinically proven to reduce the appearance of scars and stretch marks, and helps improve uneven skin tone, ageing skin, and dehydration. This formula is also fragrance-free, making it suitable for those experiencing fragrance-related morning sickness.