There’s nothing quite like the touch of baby soft skin. To keep it looking and feeling it’s best requires some help from the experts. What’s your best baby skincare product?


Vote below and in the other categories to be entered into a MEGA draw for a chance to WIN the Ultimate Baby Bundle and  a €500 Lidl voucher!


Please tick to vote for your favourite Product

    Lupilu Baby Shampoo and BathAveeno Baby Daily Care Hair & Body WashAttitude Baby Leaves 2 in 1 shampooElave Baby Bath ECOCERT OrganicWaterWipes biodegradable original baby wipesBIODERMA ABCDerm Péri-oral


    Lidl are proud of our baby shampoo and baby bath, which are specially designed with mild formulas to gently cleanse your baby’s skin and hair. Our no-tears baby bath and shampoo are dermatologically tested, hypoallergenic, and paediatrician approved. When a baby is born their skin is at its most delicate but these products are so mild that they are suitable for providing gentle daily care for new-born babies. Lupilu baby shampoo is made with 97% natural ingredients, has a no-tears formula, and is soap free. It gently cleanses to keep delicate hair and scalp feeling healthy. Our baby bath uses natural ingredients to provide safe, gentle care every day at bath-time. It is also a Gold award-winner in the Best Bathtime Product category in the prestigious Lovedbyparents awards


    Gently cleanses and nourishes baby’s delicate hair and skin from top to toe. Leaves baby skin feeling moisturised. This gentle formula is designed to preserve baby skin’s protective barrier and skin microbiome. This mild formulation can be used daily
    • for baby’s normal to dry skin
    • with natural oat extract
    • suitable for newborns & also little ones who may be prone to eczema
    • free from sulphates, soap & dyes
    • tear-free
    • Paediatrician & Dermatologist tested


    Protect and nourish their delicate skin naturally with ATTITUDE’s baby leaves- 2-in-1 Shampoo and Body Wash - Unscented for baby. Enriched with only EWG VERIFIED-, hypoallergenic and soothing ingredients like blueberry leaf, this natural baby shampoo and baby wash is a worry-free way to wash them no matter what life throws their way! Start or end their day feeling refreshed from head to toe!


    Elave Sensitive Baby Bath [Ecocert Organic] is a clinically tested extremely gentle cleanser enriched with Organic Camomile and Organic Aloe Vera to protect and hydrate baby’s delicate skin.

    Natural and Organic certified by ECOCERT - 99% of the total ingredients are from natural origin and 20% of the total ingredients are from Organic farming.


    Suitable for use on eczema/dermatitis prone skin
    Paediatrician approved & suitable from newborn onwards
    Clinically proven to be kind and mild to baby’s sensitive skin, protecting against dryness and flaking
    Dermatologically approved & safety tested
    Anti-irritation formula gently cleanses delicate skin
    Contains moisturisers to soothe baby's dry, irritated skin
    Suitable for use during pregnancy
    Certified cruelty free & vegan


    WaterWipes, an Irish owned and produced global brand, are the world’s purest baby wipes, containing only two ingredients, 99.9% purified water and a drop of fruit extract. Created by a concerned father looking for a better baby wipe after his newborn suffered from nappy rash and sensitive skin, WaterWipes uses a unique 7-stage water purification process and have been specifically developed to be purer than cotton wool and water while offering the convenience of a wipe. Making them ideal to protect and gently cleanse sensitive, newborn and even premature skin. WaterWipes are also dermatologically approved by the Skin Health Alliance, awarded the National Eczema Association Seal of Acceptance and highly recommended by midwives & other healthcare professionals. All while being 100% biodegradable*, plant-based and plastic free wipes.

    As the no.1 cleansing wipes helping against the causes of nappy rash**† and the no.1 wipes brand and category leader in Ireland*** (with 30.4 % value share) we recognise how much parents trust our product. We also understand that parenting isn’t the picture-perfect version you usually see on social media. Which is why, at WaterWipes we not only care for baby’s skin but are also dedicated to supporting parents by bringing honest and open conversations to the forefront. From all stages of pregnancy to birth and beyond we have built a strong community offering support from experts and parents alike.

    * Within 4 weeks in an industrial setting/plant in accordance with EN13432. Wipe material. Parents should refer to their local council for details on disposing of baby wipes

    **WaterWipes- are a cosmetic product and are not intended to treat, cure or prevent diaper rash. † No.1 in a clinical test of three brands. Price AD et al. (2020), The BaSICS (Baby Skin Integrity Comparison Survey) study. (UK)


    "BIODERMA ABCDerm Péri-oral
    Treatment to soothe, purify and protect irritated skin around the mouth of babies and children. This irritation caused by saliva coming into contact with the skin (repeated rubbing of a dummy, thumb or favourite object) may be maintained or aggravated by the cold and wind. ABCDerm Péri-oral contains the Amylpriv- patent that inhibits the activity of amylase, an enzyme present in saliva that may be irritating to the delicate skin around the mouth. Péri-oral combines an insulating and protective texture with purifying, soothing and protective dermatological agents to:
    - Promote the decrease of perioral irritations
    - Participate in reinforcing the cutaneous barrier
    - Soothe redness and help restore skin comfort
    Can be used from birth (except premature babies).

    BIODERMA ABCDerm range
    At birth, the skin is still immature, which makes it more sensitive to stress. Care products for babies must be tailored to their fragile skin. Some infants can have very dry skin and a family disposition that makes them more at risk of eczema. Therefore, they need specific care products to counter-irritation and itching.
    BIODERMA has developed a specific range of dermopaediatric products that protect, nourish and educate baby’s skin from their first days, better preparing their skin for tomorrow.
    ABCDerm is an expert range whose products are formulated in accordance with the dermatological commitment, to guarantee their high tolerance and optimal safety for baby."